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Campco Milk Chocomass is used extensively by popular bakeries and ice cream companies, this compound contains sugar, edible vegetable fat, milk solids, cocoa solids, maltodextrin, salt, emulsifiers soy lecithin IN 322, poly glycerol poly recinoleate IN 476, added flavour- artificial vanilla and milk flavouring substances.
Milk chocolates are known to be highly sugary and low in cocoa content and they don’t even mention the cocoa content on the nutrition label, which makes us really wonder whether they should be classified as ‘chocolate’ or ‘milk sweets’?
The sugar content in Campco Milk chocomass is 48 gm per serving size of 100 gm, which is very high and not recommended for diabetics and those with lifestyle diseases.
The product contains edible vegetable fat, often brands tend to obscure the fact that they have used hydrogenated or partially hydrogenated vegetable oils by using the term “edible vegetable fat”.  Hydrogenated fats are a source of trans fatty acids or “transfats”, which are harmful to health. Transfats increase the likelihood of heart disease, stroke, cancer and many other ailments.
The product contains salt as an ingredient but does not mention the exact quantity of it in it, high sodium diets have been known to be the cause of high blood pressure, heart disease, etc. The recommended daily intake of salt is between 1-3 grams.
The foodnetindia rating for this product :-
foodnetindia safety rating: 3 – (On a scale of 1 to 10 from very unsafe to very safe)
Campco Milk Chocomass is high on sugar at 48 gm per 100 gm serving of the chocolate and does not mention the cocoa quantity in it. The high sugar content can be harmful if consumed frequently for the health of kids and adults alike.
The product contains edible vegetable fat, hydrogenated fats are a source of trans fatty acids or “transfats”, which are harmful to health. Transfats increase the likelihood of heart disease, stroke, cancer and many other ailments.
foodnetindia wholesomeness rating : 3 – (On a scale of 1 to 10 from very unbalanced nutrition profile to excellent nutrition profile)
In India everybody has a sweet tooth and so people tend to consume huge quantities of mithai and chocolates. Ingredients like this contribute to the problem.
Ingredients of concern in Campco Milk Chocomass

  • Sugar
  • Salt
  • Edible Vegetable Fat
  • Added Artificial flavour- Ethyl Vanillin  

Sugar
Campco Milk Chocomass contains 48 gm sugar per 100 gm and does not specify which sugar has been used. This is important because different sugars have different metabolic effects. For example, Sucrose (Cane Sugar) is very different from Fructose (Fruit Sugar). Some foods use high fructose corn syrup which may be harmful in much lower quantities than sucrose. We believe that it is not responsible behaviour for a brand to not clearly state what ingredients have been used.
Sugar is a carbohydrate found naturally in a host of different foods from lactose in milk to the fructose in fruit and honey. In fact, we need some sugar in our diets to supply ready energy to fuel our muscles and keep our brains active. The problem is that many processed foods have added sugar which supplies energy in the form of calories – and very little else. This means our body has to draw on the nutrients from the rest of our diet to process it and this can affect our health, including our immunity – leaving us more prone to bugs and colds. A high intake of sugar causes our blood sugar levels to shoot up, giving us that feel-good ‘high’ followed by a crashing slump which leaves us tired, irritable and craving more sugary foods. It’s a vicious cycle that may be contributing to our weight problems as well as health concerns like diabetes and heart disease.
Salt
High sodium diets have been known to be the cause of high blood pressure, heart disease, etc. The recommended daily intake of salt is between 1-3 grams.
Edible Vegetable Fat
Often brands tend to obscure the fact that they have used hydrogenated or partially hydrogenated vegetable oils by using the term “edible vegetable fat”.  Hydrogenated fats are a source of trans fatty acids or “transfats”, which are harmful to health. Transfats increase the likelihood of heart disease, stroke, cancer and many other ailments.
This food product does not specify which edible vegetable fat has been used. We believe that it is not responsible behaviour for a brand to avoid clearly stating what ingredients have been used.
A vegetable oil is a triglyceride extracted from a plant. Such oils have been part of human culture for millennia. The term “vegetable oil” can be narrowly defined as referring only to plant oils that are liquid at room temperature, or broadly defined without regard to a substance’s state of matter at a given temperature. For this reason, vegetable oils that are solid at room temperature are sometimes called vegetable fats.
Added Flavour- Artificial flavoring substances Vanilla, Milk
This product does not specify the chemical names of the flavours used and does not mention the quantity used either. While we understand that the legal labelling requirements allow this practice, we find it irresponsible that brands do not self disclose.  
Some people are allergic to some of these chemicals and others may want to avoid them. Consumers have a right to know and decide.
Other ingredients that are in the product but not a major source of concern in our opinion are:

  • Milk solids, 
  • Cocoa solids, 
  • Maltodextrin, 
  • Emulsifiers Soy Lecithin IN 322, 
  • Poly glycerol Poly recinoleate IN 476

 
Disclaimer – The information on this website is not intended to replace a one-on-one relationship with a qualified health care professional and is not intended as medical advice. It is intended as a sharing of knowledge and information. foodnetindia encourages you to make your own health care decisions based upon your research and in partnership with a qualified healthcare professional.
The ingredients list of the products may have changed since this page was published. Consumers are encouraged to read warnings, labels, ingredient lists, etc.
Replies, if any, from the brand, will be published here ‘As is’
 

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